Agency Selection (Advertising & Marketing)
Why?
Many marketers find the process of selecting a new agency a difficult and costly process.
This is partly because they don’t have an adequate process or tool to guide the assessment team.
The risk of selecting the wrong agency represents a real cost of business.
Keeping your team's eyes on all the critera, not just the flashiest pitch, is becoming mandatory in these days of measurable ROI and governance.
What?
Agency Selector provides the basis of a rigorous methodology to conduct a fair process and produce a result which has the support of all stakeholders.
It is designed to formalize the agency selection process, prioritize resources, improve communication and develop risk plans to remedy any highlighted issues.
The application can help implement and automate your existing selection process or if you are looking to create one from scratch you can use our wealth of partner methodologies & templates.
It is completely configurable, flexible and its processes are email enabled. Its centralized reporting and administration make it ideal for managing agency selection on a regional or global basis.
How?
Agency Selector is an 'on-demand' web application that users from anywhere in the world can access without having software installed on their computers.
It has been designed to produce immediate returns and there are no complex installation issues. Indeed most clients are up and running in a few days.
It can be adopted as a software-only tool or delivered fully managed by one of our consulting partners in the USA, UK, Australia, New Zealand, Europe and Asia.
These partners are: Morgan Anderson (USA), Roth Associates (USA), Brand Action Team (USA), Agency Assessments International / Ark (UK/Europe/USA); Navigare (Australia); The Clinic (Australia); MDA Asia-Pacific (Asia); Aqumen (New Zealand).
Now!
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