Managing Advertising Agency Performance
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Our work with larger advertisers managing their communication providers
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Over the past 7 years Decideware has been building a deep relationship with major advertisers providing software to underpin their agency performance management programs.
Our clients include members of the Association of National Advertisers and we are active supporters of the ANA via our speaking engagements & thought leadership contributions.
We work with large advertisers providing software and associated services to help assess and manage the performance of their various communication providers – creative and media agencies, PR firms, digital specialists, market research companies, etc.
Our clients in this sector include some of the world’s biggest and best advertisers, including: Procter & Gamble, Pfizer, Sanofi-aventis, Hanesbrands, Autodesk, Burger King, Genentech and a major retailer among others.
In assessing our offer against competitive offers, clients tell us they value our:
1. World class software
2. Experience providing rapid and risk free implementations
3. Expert deployment advisory services, and
4. Outsourced administration service
Our core offering is a complete package of software and associated services, including
Best-practice Scorecard Content
Facilitating workshops to develop best-practice agency assessment scorecards
Business Process Capture & Advice
Helping clients map and refine their business processes to optimize their agency performance evaluation program.
Administration
Providing an outsourced service to do the program administration heavy lifting.
Project Management
We offer the benefit of our extensive experience managing agency performance evaluation projects with national and international scope.
Training
We provide face-to-face training, on-demand learning modules and web-conferencing to share knowledge and upskill all stakeholders.
Support
We deliver great Support via our team members and online Support Portal.
In addition to continually deepening our understanding of client issues and better program management, we are committed to continually evolving our product suite.
The software suite currently features these high-value modules additional to the core product:
Agency Self Assessment
Allow your agencies to self-assess their performance
Reverse Scorecard
Allow your agencies to assess client performance
Enhanced Workflow Options
Various options which enhance program workflow
Advanced User Options
Options for more sophisticated clients which include, for example access to data warehousing technology and advanced data analysis and reporting tools