Latest News

PRIME Awards Winners 2009

The PRIME 2009 Awards were a big success with a record number of entries and an excellent ceremony featuring speeches from well respected medico and past president of the AMA Dr Kerryn Phelps and current Chair of Medicines Australia, Will Delaat.

The Pharmaceutical Research Innovation and Marketing Excellence Awards (PRIME Awards) celebrates effective Sales and Marketing practices and highlights professional campaigns and individuals that promote the Quality Use of Medicines to the Australian community.

The PRIME Awards Winners 2009, were:

Sales Awards
Aspiring Representative of the Year, Scott Brunelle, Pfizer

Sales Manager of the Year, Geoffrey Allars, Sanofi-Aventis

Sales Representative of the Year, Juila Green, Innovex

Specialist Representative of the Year, Felicity Young, Sanofi-Aventis

Sales Team of the Year, Primary Care Team, CSL Biotherapies

Marketing Awards
Customer Focus, Atlantis Healthcare for Astra Zeneca

Marketing Campaign, Sudler & Hennessey for Pfizer

Innovation Award, Aesir Pharmaceutical Consultants for Pfizer

Product Launch, Novartis

Best Advert, Ward 6 for Bayer


Education Award, Lifeblood for Pfizer

Learning & Development Award, Novartis


GP's Choice for Outstanding Pharmaceutical Company, Astra Zeneca

Pharmacists Award for Outstanding Pharmaceutical Company, Alphapharm

Decideware is a proud sponsor of the PRIME Awards.