Decideware Resources
Explore insights and resources developed to elevate governance of agency spend and performance, backed by our collaborations with the Association of National Advertisers, the World Federation of Advertisers, and our valued clients.
Jump: Whitepapers | Videos | Case Studies
Creating a Data Analytics Mindset
Elevate your decision-making process by embedding analytics into the core of your business strategy.
This whitepaper outlines actionable steps for building an analytics-first organizational mindset that drives smarter, more efficient agency management action over time.
Giving Teeth To Agency Evaluations
Discover how to transform agency evaluations into actionable strategies with Decideware’s guide to action planning.
This whitepaper outlines the steps necessary in fostering an efficient and effective agency evaluation program to elevate your agency roster's performance.
How To Automate a Scope of Work Program
Explore the twelve critical steps to automate and optimize your Scope of Work (SOW) program with this in-depth guide from Decideware.
This resource provides essential insights on planning, standardization, and risk management, helping marketers streamline processes, track budgets, and ensure operational efficiency.
Download it to discover how these steps can lead to a more efficient and mutually beneficial scoping process for brands and their agency partners.
Agency Management as Risk Mitigation
Discover how a proactive approach to managing agencies can shield your organization from financial, legal, and operational risk.
This whitepaper explores ten strategic ways scope management and performance evaluations help mitigate risk, ensure compliance, and reduce agency churn.
Download it to see how aligning agency relationships with risk management goals strengthens partnerships and safeguards your business.
How Client - Agency Teams Build Trust
Building trust with your agency partners is essential for creating meaningful, long-term collaborations.
This whitepaper explores the foundations of trust through clear engagement terms, the pursuit of bold ideas, and consistent performance evaluations.
Download it to learn how investing in trust can fuel creativity, alignment, and sustainable success for your brands and agency partnerships.
The Value of a Solid Scope of Work Program
Unlock the benefits of a well-structured Scope of Work (SOW) program with insights from this comprehensive whitepaper.
Click the button to see how these practices foster smoother collaboration and create a more efficient, mutually beneficial scoping process - speeding the time your agencies can get to work, and providing you with the best ROMI possible.
How to Manage Advertising Production’s Bigger Picture
Gain control over your production processes with a strategic approach to production-spend management.
This whitepaper provides five actionable steps to streamline workflows, track budgets, and optimize production investments.
Download it to explore how standardized governance can help advertisers manage complexity, improve compliance, and unlock greater value across global campaigns.
Implementing MarTech With Purpose
Successful martech implementation goes beyond installing a new tool—it requires alignment, collaboration, and strategic planning.
This whitepaper outlines four key phases—kickoff, discovery, requirements gathering, and sign-off—to ensure a smooth rollout that integrates seamlessly into your marketing stack.
Download it to learn how thoughtful implementation can drive growth, enhance collaboration, and maximize your technology investment.
ANA Webinar Series: AI's Impact on Agency Management & Marketing Procurement
AI isn’t just on the horizon—it’s already transforming the landscape of marketing procurement and operations.
Guided by the Hopes and Fears of AI in Procurement survey collected from delegates at the ANA Advertising Financial Management Conference 2024, this webinar will guide you through the key considerations in putting AI to work in your agency management program with purpose.
ANA AFM 2024: Ford & WPP's Journey To Unmatched Collaboration
This keynote panel session recording from ANA Advertising Financial Management Conference 2024 highlights the work and approach that led Ford Motor Company and WPP agency teams to the height of collaboration and effectiveness.
Through the sharing of key data points, clear & concise agency evaluation programs, and bold agency-advertiser integrations, listen in to learn the strategies they employed to unlock industry-leading marketing efficiency.
7 Building Blocks of Strategic Agency Rosters
Join us as we partner with the Association of National Advertisers breaking down the key elements of building and managing strategic agency rosters.
Ensuring your agencies are set up for success through these key considerations align your roster composition + capability to the needs of your organization today and tomorrow.
ANA Webinar Series: Implementing MarTech With Purpose
Kim Pardo, Solutions Consultant from Decideware and a 20+ year Ford Motor Company indirect sourcing management leader, and Richard Benyon, co-founder of Decideware, discuss the nuts and bolts behind expert MarTech software implementations, regardless of what aspect that tool seeks to manage.
With over five decades of experience between them, their insight is useful for young marketing/sourcing professionals and industry veterans alike.
Ford Motor Company
Explore Ford’s Journey in Automating their Agency Management Process for Scope of Work and Performance Evaluations.
Business Intelligence
Read how clients use Business Intelligence to keep their c-suite informed about agency spend and performance.
Learn what Decideware can do for you.
Request a demo of our industry-leading agency relationship management solutions today.